Archive for February, 2009
Staying Front and Center
As a seminar promoter, your primary goals are getting prospects to pay attention to your promotions and to sign up for your seminars. To succeed, you have to overcome two obstacles.
#1 Lack of awareness.
Consumers are bombarded with advertising messages each day, from the time they get up until the moment they close their eyes at [...]
February 26, 2009
Tags: awareness, building relationships, Newsletter marketing Posted in: Newsletter marketing, Relationships 
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Are You an Accidental Spammer?
If you’ve been tempted to buy an email list that offers unlimited use for a one-time price … or if you view networking functions as a great way to collect email addresses for your email marketing efforts, I have a little story to share.
Every Monday night, I receive a garish email adorned with a chameleon. [...]
February 18, 2009
Tags: Email Marketing, spamming Posted in: Email Marketing One Comment