Archive for September, 2009
You’re Sending Seminar Prospects Where?: Choose Links Carefully to Avoid Losing Seminar Prospects
A recent trip to the grocery store reminded me of a valuable Internet marketing tip I learned years ago.
When I was headed out the door with my cartful of groceries, the greeter — an elderly man who always welcomes me with a big smile and friendly “hello” — flagged me down. His job that day [...]
September 30, 2009
Tags: Internet marketing, linking, seminar marketing, seminar promotion Posted in: Copywriting, Email Marketing, Guerrilla Marketing, Internet marketing, Marketing Strategy, Prospects for marketing 
No Comments
Advertising Your Seminar: 6 Rules to Remember When Advertising Your Seminars
When promoting a local seminar, newspapers seem like a logical choice for reaching your target audience. After all, newspaper readers are local. And they are interested enough in learning new information that they’re willing to pay for and read a paper, right?
But as many new seminar promoters quickly learn, promoting seminars via newspaper advertising isn’t [...]
September 23, 2009
Tags: seminar advertising, seminar marketing, seminar promotion Posted in: Marketing Plans, Marketing Strategy No Comments
Pounding the Pavement: When Promoting Seminars, Anything Goes
“What’s the best way for me to promote my seminars?”
This question easily makes the top five list of challenges I hear from newer seminar promoters, as well as those who aren’t satisfied with how their events are performing.
Their uncertainty is understandable. Because when you’re doing your own marketing, growing a business and delivering the content, [...]
September 19, 2009
Tags: seminar marketing, seminar marketing plan, seminar promotion Posted in: Marketing Plans, Marketing Strategy, Uncategorized No Comments