Monthly Archives: January 2011

Redefine Failure When Marketing Seminars, Teleseminars and Webinars

Do you want to offer your own seminars and workshops … yet find yourself continuously putting off the necessary work needed to put butts in seats? One reason you may be procrastinating is a fear of failure. Promoting events can … Continue reading

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3 Ways to Overcome the “I Don’t Have Time” Objection

One reason that seminar attendance is low these days is that prospects have less money to spend on education. A second trend impacting the seminar industry is that prospects also have less time to invest in their growth and education. … Continue reading

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Build a List to Minimize Risk When Promoting Seminars

Promoting a seminar can be a risky business. Response rates — even for well-received events — are generally low and typically much lower than you’d expect when promoting a product or even a virtual event. The quality of your mailing … Continue reading

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