Monthly Archives: February 2011

Competitor … or Coopetition?

Posted on February 8, 2011 by jennyhamby

A key way to fill seminars is to use affiliate marketing. This technique is especially valuable if you are new to the seminar business and do not have a large opt-in mailing list. Here’s how it works: You find professionals … Continue reading →

Posted in Affiliate marketing, Marketing Strategy | Tagged , | Leave a comment

3 Reasons to Embrace “Failure” When Promoting Seminars

Posted on February 7, 2011 by jennyhamby

Promoting seminars is a risky business. You aren’t guaranteed success. In fact, all you are guaranteed is to experience some failures – of marketing campaigns and perhaps even of your seminars. In the face of such a grim reality, it … Continue reading →

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Identifying Your Seminar’s Niche by Studying Competitors

Posted on February 3, 2011 by jennyhamby

One of the top challenges faced by consultants, trainers, and speakers who promote their own seminars and workshops is getting their events to stand out from the sea of competition. One way to do so is to carve out a … Continue reading →

Posted in Marketing Strategy, Teleseminars, Uncategorized, Webinars | Leave a comment