Archive for the ‘Affiliate marketing’ Category

Leverage Past Attendees: Get Past Attendees to Promote Your Seminars

Past attendees are a valuable, yet often-overlooked, source of leads for your seminars. Not only can past attendees endorse your seminar, they also are likely to know other people like themselves — people who should be attending your event.
Yet, some promoters don’t market to past attendees. After all, they’ve already attended … so why would [...]

June 10, 2009  Tags: , ,   Posted in: Affiliate marketing, Marketing Plans, Marketing Strategy, Prospects for marketing  No Comments

Why Do Potential Affiliates Refuse to Participate?

Affiliate marketing — asking other experts and organizations to promote your seminars, workshops, teleseminars and webinars in exchange for a commission — is a tool every event marketer should use to fill seats.
But many seminar promoters get frustrated by the rejection they face from affiliates. Prospective affiliates don’t respond to their phone calls and emails [...]

April 2, 2009  Tags: , , ,   Posted in: Affiliate marketing, Uncategorized  No Comments

Seminar Landing Pages to Grab Affiliate Traffic

One popular (and cheap) approach to filling seminar seats is to involve affiliates.
(Affiliates are people who will promote your event in exchange for commission on every sale they generate. Ideally, they will have their own opt-in lists of subscribers who hang on their every word.)
When you have affiliates who are highly influential and have the [...]

September 11, 2008  Tags: , ,   Posted in: Affiliate marketing, Internet marketing  No Comments

3 Ways to Help Your Seminar Affiliates

Using other people to help promote your seminars is a powerful marketing tool — especially when you are first starting out and don’t have your own mailing list.
But relying on affiliates (other people who promote your events to their lists for a commission on each sale they generate) has a big downside: many, if not [...]

February 7, 2008  Tags: , , ,   Posted in: Affiliate marketing, Guerrilla Marketing, Internet marketing  No Comments