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Category Archives: Affiliate marketing
Competitor … or Coopetition?
A key way to fill seminars is to use affiliate marketing. This technique is especially valuable if you are new to the seminar business and do not have a large opt-in mailing list. Here’s how it works: You find professionals … Continue reading
Posted in Affiliate marketing, Marketing Strategy
Tagged Affiliate marketing, coopetition
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Is Illinois Trying to Kill Off Affiliate Marketing?
I received an email from Amazon this morning, notifying me that my status as an associate (Amazon’s name for an affiliate) is in jeopardy. It seems that the state of Illinois has passed new legislation to start taxing affiliate sales. … Continue reading
Posted in Affiliate marketing
Tagged Affiliate marketing, illinoins, pat quinn, sales tax
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Leverage Past Attendees: Get Past Attendees to Promote Your Seminars
Past attendees are a valuable, yet often-overlooked, source of leads for your seminars. Not only can past attendees endorse your seminar, they also are likely to know other people like themselves — people who should be attending your event. Yet, … Continue reading