Archive for the ‘Lead-Generation Seminars’ Category
Sales Presentation or Educational Seminar: Which Is Better?
One common question among business owners who want to use seminars as a sales tool is whether it’s best to be upfront about the event being a sales presentation or to disguise it as an educational seminar.
My answer: Tell the truth.
If your presentation is truly nothing more than a sales pitch for your company, service [...]
May 8, 2008
Tags: Lead-Generation Seminars, Selling with seminars Posted in: Lead-Generation Seminars, Marketing Strategy 
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