Category Archives: Marketing Plans

Advertising Your Seminar: 6 Rules to Remember When Advertising Your Seminars

When promoting a local seminar, newspapers seem like a logical choice for reaching your target audience. After all, newspaper readers are local. And they are interested enough in learning new information that they’re willing to pay for and read a … Continue reading

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Pounding the Pavement: When Promoting Seminars, Anything Goes

“What’s the best way for me to promote my seminars?” This question easily makes the top five list of challenges I hear from newer seminar promoters, as well as those who aren’t satisfied with how their events are performing. Their … Continue reading

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Leverage Past Attendees: Get Past Attendees to Promote Your Seminars

Past attendees are a valuable, yet often-overlooked, source of leads for your seminars. Not only can past attendees endorse your seminar, they also are likely to know other people like themselves — people who should be attending your event. Yet, … Continue reading

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