Category Archives: Marketing Strategy

The Gentle Reminder Every Seminar Registrant Needs

Sad but true, but people who are pumped up enough to register for our events don’t always remember that the event is taking place when the big day finally arrives. That’s why it pays to do a last-minute reminder about … Continue reading

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Hit ‘Em Where It Hurts to Reduce No-Show Rate

When you’re offering a free seminar, you are the only loser when registrants don’t show up. The no-shows don’t stand to lose much at all. True, they’ll be missing out on your valuable content. But when the couch and TV … Continue reading

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Keep Registrants Excited About Attending

Let’s say you are offering a free evening seminar to educate people about one of your services. While you’re busy getting your PowerPoint presentation and handouts ready, setting up the chairs, and checking the coffee service, what’s going on with … Continue reading

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