Category Archives: Prospects for marketing

You’re Sending Seminar Prospects Where?: Choose Links Carefully to Avoid Losing Seminar Prospects

A recent trip to the grocery store reminded me of a valuable Internet marketing tip I learned years ago. When I was headed out the door with my cartful of groceries, the greeter — an elderly man who always welcomes … Continue reading

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Leverage Past Attendees: Get Past Attendees to Promote Your Seminars

Past attendees are a valuable, yet often-overlooked, source of leads for your seminars. Not only can past attendees endorse your seminar, they also are likely to know other people like themselves — people who should be attending your event. Yet, … Continue reading

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3 Tips for Marketing to Approving Managers

Having companies, associations and other organizations as clients is good — and bad — for your business. On the downside, if organizations cut their travel or training budgets, your registration levels will be impacted. On the other hand, organizations represent … Continue reading

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