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Tag Archives: Database Management
Marketing Your Seminars to Millions
You’ve seen the ads — “9 million mailing addresses for just $24.99.” You’re tempted to buy … because surely somewhere among those millions of prospects, there must be a hundred people or so who would be interested in your … Continue reading
When Is a Marketing Lead Too Old?
When working with a limited budget, you need to make tough decisions about where you want to invest your marketing dollars. If you have enough funds to send a single direct mail package to your entire list or three direct … Continue reading