Tag Archives: Marketing Plans

3 Ways to Build Buzz

For many professionals, a huge benefit of attending seminars is the networking they’re able to do with other participants. If you want to leverage your audience’s desire to connect with other professionals to generate sales, however, you can’t assume that … Continue reading

Posted in Copywriting, Marketing Plans | Tagged , , | Leave a comment

Last-Minute Seminar Planning Woes

It’s an easy trap to fall into. You’re swamped. Your seminar is months away. So you think, “I’ll figure out how to market the darn thing later … when I have time.” Except you never have time. Then all of … Continue reading

Posted in Marketing Plans | Tagged , | Leave a comment

How Do You Measure Success?

I was talking to a client of mine this morning about ways she could promote her new service. The conversation turned to Google AdWords, and she shared the results of her first month’s adventure in the pay-per-click world: 800+ new … Continue reading

Posted in Marketing Plans | Tagged , | Leave a comment