Tag Archives: seminar promotion

Build a List to Minimize Risk When Promoting Seminars

Posted on January 25, 2011 by jennyhamby

Promoting a seminar can be a risky business. Response rates — even for well-received events — are generally low and typically much lower than you’d expect when promoting a product or even a virtual event. The quality of your mailing … Continue reading →

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Change Your Response to Change Your Seminar Marketing Results

Posted on January 24, 2011 by jennyhamby

One of my favorite books is Jack Canfield’s The Success Principles. I keep a copy on my desk and read a lesson from it nearly every morning. The first principle of success that Jack shares is taking 100 percent responsibility … Continue reading →

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Dig Deep to Overcome Fear of Failure When Promoting Seminars

Posted on January 17, 2011 by jennyhamby

Seminar promoters often experience fear of failure — sometimes to the point that they are paralyzed and virtually incapable of making progress on their marketing. Fear of failure is normal and perfectly understandable. After all, marketing can be costly, and … Continue reading →

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